Video Insights

The Middleton Enterprises Growth Capital Playbook
Practical lessons, hard-earned experience, and honest advice from the Middleton Enterprises Growth Capital team.
01.
Preparing for Growth & Investment
A practical breakdown of how bootstrapping can limit growth, what you need to get right from the start, common rookie mistakes to avoid, and top tips to move forward smarter and faster.
Bootstrapping holding
Things to get right
Avoid rookie mistakes
Top tips
02.
Choosing the Right Funder
Guidance on choosing the right kind of funder, what truly defines an ideal investment partner, and how taking on investment can support growth without losing control, compromising your vision, or forcing an exit.
Ideal funder
Investment doesn’t mean no control
Your vision remains the same
You don’t have to sell
03.
How Middleton Works With Founders
An overview of how Middleton works alongside founders, why partners choose Middleton, how portfolio companies are supported in practice, and why investing in founders themselves is at the core of the approach.
Why choose Middleton
How we support portfolio companies
Invest in your founders
04.
Experience & Lessons From the Journey
Reflections on experience and key lessons from the journey, including insights from Jeremy’s time at HomeServe and the personal learnings that continue to shape his approach.
Jeremy’s HomeServe learnings
Jeremy’s personal learnings